MarTec360 Offers Unparalleled Reporting And Insights For BigCommerce Stores

How does your merchandise strategy differ product to product? Can you identify which customers brought in the most revenue in the last month? How did last week’s sales compare to the previous month’s period? MarTec360 can answer all of these questions and more. MarTec360 works with growing BigCommerce stores to help them understand and use their data. Every store needs help identifying what channels and products are driving revenue, and what areas are draining money away. MarTec360 helps you better understand your business so you can stay ahead of the competition and take the guesswork out of decision-making.

Affordable, Actionable Ecommerce Analytics For BigCommerce Stores

We want you to be blown away when you log in to MarTec360. Our modern, clean design is easy to use and quick to install. MarTec360 has hundreds of insights spread out over five areas of focus: Performance, Customers, Merchandise, Cost of Goods Sold and Reports.

Customer Insights

Uncover opportunities to target your best customers, or to win back At Risk or Lost customers. Pinpoint your Customer Acquisition Cost to maximize your channel and campaign performance. Learn more ›

Performance Reporting

Bring together information from your ecommerce platform, analytics tools and advertising sources to help you understand key performance indicators across your business and maximize your store’s profitability. Learn more ›

Product Analytics

Generate insights that drive revenue growth. From bundling to product profitability, Glew gives you the tools needed to evaluate historical data and identify actionable merchandising opportunities. Learn more ›

Advanced Customer Segmentation With 25+ Unique Segments

From individual customer profiles to overall customer insights to unique customer segments – MarTec360 is a gateway to understanding customer purchasing behavior.

MarTec360’s customer insights start with individual customer profiles. Using an email address to tie together data, all customers can be searched for in MarTec360. Pull up a customer’s profile to see all of their sales history, returns, and how long they have been shopping at your store. Use this page to offer unparalleled customer support.

MarTec360 finds commonalities in your customer data. See how many customers have purchased once, twice or multiple times. Understand the Lifetime Value of your customers and the Average Time Between Orders. The more you understand an average customer’s purchasing behavior the better you can refine your selling technique.

Finally MarTec360 buckets customers into unique Customer Segments. With over 20 segments offered, you can find out what customers fall into your VIP Customer Segment, Big Ticket Spenders, 3 Months Since Last Purchase and more.

Store Performance Data Presented In A Cohesive, Actionable Format

Internal reporting from within an ecommerce platform is one-dimensional and siloed. Without benchmarks or comparisons it can be hard to evaluate if you are hitting your goals. MarTec360’s performance data is presented to always show period-over-period change as well as cumulative display.

Quickly see how Revenue is trending from one day of the week to another. Compare how October sales from this year compare to October of last year. In the same space, compare how Advertising Spend has risen or fallen.

MarTec360 draws together performance data from your BigCommerce account, MailChimp, Google Analytics, Google Adwords, AdRoll, Facebook Ads and Bing Ads.

See Your Merchandise From BigCommerce Like Never Before

Most stores know what products are their top sellers – but fail to look beyond the highlights. MarTec360 shows data on all aspects of merchandise from Cold Products to Most Abandoned to Most Reordered.

Similar to the individual customer profiles, each item in your store has a profile page. Use this page to see the trending performance of each product, how many times it has been ordered, returned and what other items are commonly purchased at the same time.

Our Merchandise page is a window to data like you’ve never had access to before. All products can be sorted by Revenue, Gross Profit, Orders, Quantity Left and more. Use MarTec360 to refine your merchandise strategy as it relates to advertising, sales strategy, store layout and product bundles.

MarTec360 offers over 20 Merchandise Highlights that group products based on performance. Our Highlights include Most Profitable, Hot Products, Nearly Out of Stock, Cold Products and more.

Integrate With BigCommerce In Minutes

Unlike other analytics platforms, MarTec360 can integrate with your store in hours. Simply bring your BigCommerce and Google Analytics username and passwords to get started. If you ever need help, our data experts are here to answer any questions.